Skip navigation

Power resilience for a net zero world

Contact Us

Case Studies

Atlantis, The Palm Hotel






Atlantis The Palm Hotel in Dubai, United Arab Emirates, is a joint venture between Kerzner International Holdings Limited and Istithmar on the Palm Island. The hotel was opened in September, 2008.

The hotel is 5-star rated and a landmark of the city known worldwide. Situated on the Palm, a man-made island based on the myth of Atlantis which includes distinct Arabian elements, it’s one of Dubai’s most luxurious resorts.


Atlantis Palm Hotel


The Atlantis management was spending a considerable amount of Dirhams on their electricity consumption and was actively seeking ways to reduce the consumption along with the reduction of carbon footprint.

The challenge was to reduce the energy consumption thereby reducing their electricity bills and carbon emissions.


The Powerstar team presented the voltage optimisation solution to Atlantis management and explained the benefits of reduced voltage output, (guaranteed energy savings and reduced maintenance costs capabilities) Atlantis decided to proceed with a 898KVA Powerstar voltage optimisation system.

The Powerstar system was constructed for the panel which was feeding the Atlantis water park . With this particular panel being their highest energy consumer.


Guaranteed savings of 9.3% was given to Atlantis, The Palm and this was beaten by an extra  1.6% and as a result of the overall savings, Powerstar’s Voltage Optimisation has delivered. They have saved on electricity costs and reduced their carbon emissions.


Annual consumption saving

& An annual CO2 REDUCTION of

186.5 Tonnes

Energy Savings Calculator

Find out Much You Could Save

The cheapest and greenest energy is the energy you don’t use.

Are you worried about the ever-rising cost of electricity for your business? Find out how much money you could save by completing our 2-minute Energy Saving Calculator.

Grab a recent electricity bill, fill out a few details and within just a few minutes you will have a savings estimation.

Try our Energy Savings Calculator

Contact us to find out more about how we can support your organisation’s energy objectives

Contact Us

You might also be interested in


Innovation in Battery Energy Storage

New innovations in battery storage technology are driving further improvements in how organisations and businesses manage their energy use

Related case studies

The Co-operative Food

Voltage Optimisation technology delivered thousands of pounds of energy savings in Co-operative food stores.

Wernick Group

Eliminating energy waste to achieve their net zero ambition. Wernick achieved savings of 9.2% in Energy Costs & 19 tonnes CO2 per annum

Defence Case Study

All defense sites have critical power requirements and most will ensure that they are able to run independently from the grid by having their own power generation

Parkinson-Spencer Refractories

Parkinson Spencer Refractories achieved protection from Power Disruptions, a 5% reduction in Energy Costs and extra revenue through GridBeyond with a BESS


This website uses cookies. You can read more information about why we do this, and what they are used for here.

Accept Decline